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I’m releasing all my stories from behind the paywall

It’s time to set them free

5 min readMay 31, 2025

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A fanciful AI-generated image of a man on a rooftop, releasing a basket full of white dove. This is an allegorical representation of me releasing all my Medium stories from behind the paywall.
Me, letting my children go. Image created in Google Gemini by the author.

I’ve been publishing on Medium since 2020. I’m not a particularly prolific writer, usually cranking out something new every couple of weeks or so. So to date, I’ve posted 67 stories. From the start, I posted behind the paywall because, what the heck, free money. And I’ve enjoyed the modest dribble of dollars flowing from my more popular pieces, but it’s hardly the main reason I publish here.

Recently, I’ve noticed an odd dropoff in my readership. I’ve managed over the last five years to build up an audience of around 1,600 followers. Up until a couple of months ago, it seemed like a decent chunk of those folks would take a peek at my stuff, usually with a few thoughtful comments and a few hundred claps and a few days of active reading and viewing. But recently, my pieces seem to get very little response at all. Like … zero reads for 2–3 days after publishing. Maybe I’ve just gotten boring, I realize that’s a perfectly valid alternative explanation. I contacted Medium support about this, and they assured me (in a nicely-written but obviously canned response) that nothing has changed in how my stories are distributed or made available on the site. OK, then.

I’ve decided to conduct a little experiment. As of today I have switched all my stories over to free public access. No more paywall for any of them. I want to see whether this will perhaps boost readership, or not. I can live without my monthly Medium coffee money, but I really don’t want to miss out on the conversations I’ve enjoyed with so many readers on this platform.

To engage in one last effort at blatant self-promotion, here are links to a few of my recent and more popular posts, now in their new and improved free-for-all form.

I’ve also devoted quite a few stories to problems and challenges around the closely related topics of degrowth (voluntary and involuntary) and the threat of civilization collapse. Here are some of the more popular:

That’s all I’ll mention for now. If you find any of these stories useful, I hope you will share them with others who might like to read them. I’m going to see how my new “free-for-all” strategy works. If I’ve still got an audience here, I’ll probably have more to say. If not, well, I’ll probably have more to say anyway.

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Steve Genco
Steve Genco

Written by Steve Genco

My books: Intuitive Marketing (2019), Neuromarketing for Dummies (2013). My quals: PhD in Political Science from Stanford. I write to find out what I think.

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