Steve Genco – Medium

Steve Genco

Featured Book

Intuitive Marketing: What Marketers Can Learn from Brain Science

Intuitive Marketing: What Marketers Can Learn from Brain Science

A new theory of marketing that explains how people actually think, learn, and choose in the modern marketplace.

2019

Stories

Pinned

Three Fires Are Burning Up the World: Greed, Hate, and Fear

They will consume us if we let them

Nov 3, 2023

A detail from Hieronymus Bosch’s famous painting, The Last Judgment. The image depicts people in Hell undergoing various forms of torture as punishment for their sins.

Nov 3, 2023

Trump 2.0 Is Turning America into an Energy Backwater and an International Climate Pariah

Trump’s dismantling of Biden-era climate policies and programs may well produce the most disastrous long-term effects of his apocalyptic…

Oct 7

In a allegorical AI-generated image, Uncle Sam kneels before a giant electric plug, but he has nowhere to plug it in. He may not even know what it is. Surrounding him is a dry desert landscape, with a hot yellow sun hanging in the sky.

Oct 7

A Statistical Romp Through the Badlands of Republican Power in American States

Republicans are trying to take over all of America. How are they doing in the states they’ve already captured?

Sep 16

An image of an entrance sign to Badlands National Park.

Sep 16

Riding the Trump Train to the End of the American Line

The America you knew is not coming back

Aug 24

Image is a screenshot from the 1926 Buster Keaton movie, “The General”, showing a train on a collapsing bridge about to plummet into a river. It’s meant to be a metaphor for what the Trump 2.0 Administration is doing to the United States. Trump is the train, the US is the bridge. The future is the river.

Aug 24

The Occupation: Has Lincoln’s America Finally Been Replaced by a Victorious Confederacy?

Maybe not quite yet.

Jul 11

A montage of photos showing President Trump signing Executive Orders in the Oval Office, holding them up like an eight-year-old proudly displaying his school work.

Jul 11

Americans Have Always Been Easy Prey for Hustlers: From PT Barnum to DT Trump

A big part of American Exceptionalism has been Exceptional Gullibility — yada, yada, yada — Donald Trump

Jun 30

Image generated by Google Gemini shows Uncle Sam sitting down in front of a crowd to gamble with a street hustler in a game of cards. He is about to get conned.

Jun 30

I’m releasing all my stories from behind the paywall

It’s time to set them free

May 31

A fanciful AI-generated image of a man on a rooftop, releasing a basket full of white dove. This is an allegorical representation of me releasing all my Medium stories from behind the paywall.

May 31

What Democrats Must Do to Regain the Trust of the American People

A not-so-modest six point plan for returning America to sanity

May 31

This is a table of data from a survey conducted in March 2023 to determine the extent of American public support for protecting and strengthening various economic rights, including rights to healthcare, education, housing, employment, and a safe environment. Across Democrats, Independents, and Republicans, support for protecting all these rights was extremely high, from +45 to +83.

May 31

The Democrats’ Dilemma

Tack to the center, swing to the left, or maybe do something else entirely?

May 31

An AI-generated image of a donkey (representing the Democratic Party) standing at a crossroads. Pointing in one direction is a sign saying “be more moderate” and pointing in the other direction is a sign saying “be more progressive”. The donkey stands at the intersection and looks confused.

May 31

Do Democrats Have a White Racism Problem?

American identity, status threat, and the dilemma of white racial backlash

May 31

This is an image of the 2020 US Census form, showing the ‘race’ question. It highlights the issue of white status threat discussed in the article.

May 31

Steve Genco

Steve Genco

Book Author

My books: Intuitive Marketing (2019), Neuromarketing for Dummies (2013). My quals: PhD in Political Science from Stanford. I write to find out what I think.

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